Marketing research for Community Choice Credit Union uncovered growing dissatisfaction with big banks leading to very vocal converts to Community Choice.  We featured them getting up on their soapbox to recruit even more converts. 

Community Choice made the campaign available to other credit unions outside their market. We will show some more examples customized for our client, OMNI Community Credit Union.

We also included a banner among these samples. It carries the message that anyone can join Community Choice. It was conceived by Elaine Bates, Marketing Project Manager at Community Choice. Hey, we love a good idea, even if it comes from a client.